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Marketing your SMB with Pinterest

Marketing your SMB with Pinterest

Last October, Pinterest launched its first paid advertising service, “Promoted Pins,” which is geared toward large enterprises. Recently, a similar product named “DIY Promoted Pins” was released for small- and medium-sized businesses. This shows how popular social media has become in helping to establish an online presence for your business, and here are some tips to get you started.

Hurricane season DR tips

Hurricane season DR tips

The chances of your business being hit by a hurricane are slim. But this year, the odds are actually alarming — the National Oceanic and Atmospheric Administration (NOAA) predicts up to four unusually active hurricanes. If you don’t want to fall victim to data loss and tarnish your business’s reputation in the process, read on.

WannaCry: A historic cyberattack

WannaCry: A historic cyberattack

No one can escape the news of WannaCry. The IT industry has been covering this type of malware for years, but never has one campaign spread so far or infected so many computers. Read on to gain a greater understanding of what happened and how to prepare yourself for the inevitable copy cats.

How to defend against WannaCry

How to defend against WannaCry

Both businesses and individuals across dozens of countries are scrambling to fix their computer systems after a ransomware, named WannaCry, caused major disruptions earlier this month. Like most ransomware, WannaCry encrypts files and demands a Bitcoin payment for their release.

Make your SMB stand out on social media

Make your SMB stand out on social media

To truly make an impression on consumers, small- and medium-sized businesses are pulling out all the stops. Standing out from your competitors could increase your chances of earning revenue. Many SMBs are now turning to social media and content marketing strategies to gain a competitive edge.

Ugly websites cost your business big time

Ugly websites cost your business big time

Good things come to those who wait, and this is especially true for small- and medium-sized businesses that plan on creating an eCommerce website. According to Vistaprint’s study on 1,800 consumers, 42 percent of respondents are “very unlikely” to buy from unprofessional or ugly websites.

The phishing craze that’s blindsiding users

The phishing craze that’s blindsiding users

Most phishing attacks involve hiding malicious hyperlinks hidden behind enticing ad images or false-front URLs. Whatever the strategy is, phishing almost always relies on users clicking a link before checking where it really leads. But even the most cautious users may get caught up in the most recent scam.

Why you need to back up your mobile devices

Why you need to back up your mobile devices

There was a time when mobile phones were used exclusively for calling and texting. Now, they can do so much more. Regardless of your level of tolerance or skill for managing documents in such a small gadget, mobile devices allow you to send and receive email, download and upload media files, store data, and even close business deals.